Lowest Liquor Price Guarantee*
Over 30 years ago, Dan Murphy introduced his unique lowest liquor price guarantee: that he would beat any advertised price. Times may have changed, but his guarantee remains. Today, Dan Murphy’s has Australia’s only dedicated Price Change Team. Each morning they check every newspaper, magazine and catalogue, and if they find a lower price, our prices are immediately changed to be even lower.
Each of our stores carries over 3,500 products, including hundreds of spirits and beers, and of course, thousands of wines. As well as our selections in-store, we also stock over 6,500 products online at danmurphys.com.au Whatever our customers are looking for, whether it’s tried and true, innovative or unusual, they can find it at Dan Murphy’s.
You'll find an experienced Fine Wine Manager and a team of dedicated staff, all with knowledge that they love to share, in every store.
The Dan Murphy’s Cellar Release Program
From humble beginnings in the 1950s, today Dan Murphy’s has one of the largest climate-controlled cellars of any Australian wine retailer, with over three million bottles, all carefully selected by our expert Wine Panel. The wines’ development is then followed with regular assessments, and only then do we release them when at their optimum – just as their maker intended.
P:1300 72 33 88